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UFC CEO Dana White announced Bud Light will be returning as the official beer of his sports organization despite the backlash the beer producer has experienced.
‘The Bud Light situation has actually gotten worse,’ Beer Business Daily publisher Harry Schuhmacher says
UFC Partners With Bud Light in Brand Image Rescue Mission
Bud Light strikes deal to again become the official beer of the UFC
Anheuser-Busch and UFC strike partnership amid Bud Light slump
UFC announces Bud Light as its official beer in partnership with
UFC And Anheuser-Busch Announce Multiyear Partnership
UFC announces Bud Light as its official beer in partnership with
UFC UFC announces Bud Light as its official beer in partnership
Anheuser-Busch welcomes UFC's Dana White to HQ ahead of new deal
UFC strikes lucrative new sponsorship with Bud Light in deal
In $100 Million Bud Light Deal, Anheuser-Busch Wins Back UFC
Mark Broughton on LinkedIn: #futurewithmorecheers